GO TO MARKET STRATEGY
THE TOOLS methodology developed by Phil Stutz and Barry Michaels, gained widespread recognition through their books and for their groundbreaking work with numerous A-list celebrities, many of whom openly endorse their work.
One notable endorsement came from Jonah Hill, who recently released a Netflix documentary titled 'STUTZ,' highlighting Phil as his beloved therapist.
I was brought in ahead of the release of 'STUTZ' to help create a go-to-market strategy and rebrand that could capitalize on the potential new audience drawn in by the documentary. The result was a resounding success. 'The Tools' now enjoys a significantly expanded audience and increased engagement.